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The Last Word on Why You Need Twitter
By Todd | January 2, 2009
Twitter is arguably one of the fastest growing social media tools on the web today and yet many marketers are still confused about how to use Twitter and are literally missing out on boat loads of opportunity that are as good as cash in the bank.
My prediction is that Twitter will become as significant a tool as blogging itself by the end of 2009 and, while it will not replace blogging, it will become the primary tool for “getting the word out” about your blog content.
While there will be much to say about Twitter in the coming months I believe the following blog posts contain all that needs to be said for anyone to understand why they need Twitter for their business and how using Twitter as one of your primary marketing tools is like money in the bank.
Start with this excellent article from copyblogger which explains the basic philosophy of Twitter and how it can be used to grow your business.
How to Use Twitter to grow Your Business
Here’s a post on finding the Twitter conversations that matter most for your business
Twitter Gold with Tweetlater Keyword Alerts
How about a little Twitter mind control?
3 Forbidden Twitter Mind Control Tricks to Explode Your Marketing
Want to experience the real Viral power of Twitter and how it can explode your business?
Retweet: The Infectious Power Of Word Of Mouth (MUST READ)
These three posts should provide you with all the incentive you need to hop on the twitter bandwagon and start following the conversation for your niche.
What’s the next step?
Follow me on twitter of course!
Topics: Social Marketing |
I’m new to Twitter but I’m yet to be convinced that it will become anywhere as influential as blogging.
James Mangosteen Dean
James Mangosteen Dean’s last blog post..Mangosteen Juice Helping With Thalassemia, Testimonial # 1
Only time will tell.
Blogging will not go away as it’s still going to be the primary mechanism for delivering content, but when it comes to getting people to your blog posts I think the social tools are going to overshadow organic listings in google.
Tools like twitter allor you to essentially throw out a “headline” with a link into the global conversation that is happening in real time. It allows you to take maximum advantage of word of mouth.
For instance, yesterday I did a blog post on Obama’s Twitter account being hacked.
Using Twitterfeed.com my blog post headline was posted to my twitter account and within 4 hours I had generated over 300 hits to that blog post.
How did this happen? To be honest I’m not 100% sure because I only have a small number of followers (just under 700 at the time of writing), but I suspect my twitter post (tweet) was retweeted, or passed on from some of my followers to their network of twitter followers.
So although I only have a small number of followers at the moment my message can still reach a far greater number of people due to word of mouth effect.
Sure, this was a good example and the post was timely, but that was the point. I can jump into something that’s on people’s minds right at the critical point and therefore have a vastly greater chance of attracting them with my headline to my blog post.
I can only imagine the amount of traffic someone with 20,000 followers generates in a day to their content.