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Eben Pagan’s Guru Mastermind Bootcamp
By Todd | July 18, 2009
A couple days ago I returned from Eben Pagan’s Guru Mastermind Bootcamp which was held on July 11 & 12 in Los Angeles. The experience was nothing short of spectacular.
The idea of the bootcamp was to provide a whirlwind tour / overview of the Guru Mastermind program over the period of two days. I was thrilled to find that it wasn’t a big pitch fest but rather two solid days of rock solid, usable material that I’ve already begun to implement in my business.
When I say two solid days I mean solid! We started 8:30 am and didn’t finish until 8:30 pm (9:30 pm on the second night). With only a 1 hour break for a late lunch as well as 15 minute breaks every 90 minutes, it was a very long day but well worth every minute.
We covered everything from why it’s important to think like a marketer and not an expert. How to create self contained concepts for your information products along with frameworks for teaching and conveying information that will appeal to the 4 basic learning styles.
We went into depth on wordsmithing, the art of using the right word for the right effect. We covered traffic and advertising as well.
I also learned a very cool technique from one of his guest speakers, Opher Brayer, who taught us how to create a high quality ebook or information product in a very short period of time … like a week! The method he describes would make it easy for anyone to do and, dare I say, actually enjoyable. Not to mention easy to outsource!
Describing the method would be far more than what could be done in a blog post, but I will try and find some resources to his material as I do believe he teaches his method. Here is Opher’s twitter account (thanks sheyne) http://twitter.com/opherbrayer.
I think one of the most valuable parts of the Guru Butcamp was the networking opportunities. I spent 2 12 hours days in a room with 400 like minded people all building their information marketing business. The attendees were at various stages of their business development from complete beginner to those making a million dollars a year. Needless to say the connections I made were invaluable.
My decision to join the Eben Pagan’s Guru Mastermind program is already turning out to be one of the most valuable decisions of my life.
If you want to know more about Eben Pagan’s Guru Mastermind program check out Putting Eben Pagan’s Guru Mastermind to the Test.
Lastly, although we were restricted from filming or taking pictures we did manage to get a couple that at the end of the even so without further delay …
Eben Pagan and me … I’m the fat one 
The guy on the right is Opher Brayer, the man how game us an incredible method to pump out high quality eBooks fast.
And of course who goes to LA without going to Venice Beach for the day. The guy in the pic is my buddy who attended the Bootcamp with me. I’m taking the picture.
Topics: Internet Marketing Gurus, eben pagan | 2 Comments »
Putting Eben Pagan’s Guru Mastermind to the Test
By Todd | May 20, 2009
Ever wondered what a 25 million dollar a year information product business looks like? Eben Pagan is the guru to the guru’s when it comes to information products and today I’ve taken the plunge and decided to put his 1 year Guru Mastermind course to the test.
Now last year when he first launched this course he was charging about $10K for the 1 year course. This year he is offering 2 different versions of the course, one called the home study course which is much much cheaper and then the regular full on course which is also much cheaper this year.
If you’re very serious about building a real, full-time online income that far exceeds any paying job you will ever land in your lifetime then this might be the product for you. After all, there’s a reason all the top internet marketing gurus refer to him as their mentor and guru.
Check out the video here and you’ll quickly understand that Eben is not your typical all hype internet marketer, but rather a very professional product developer who knows how build an information business, and more importantly knows how to teach it to others.
Eben Pagan’s Guru Mastermind Course
I have to be honest here, I have never taken Eben’s course before and have just singed up for his full blown 1 year program to put it to the test. And yes, I will be reporting on it through this blog throughout the year.
Although I haven’t taken Eben’s course before, I can tell you that Eben has been responsible for much of the income I make every week simply as a result of what I learned from his free videos in his previous launch which I wrote about in a previous post called Eben Pagan’s Guru Mastermind Videos.
How so?
If you’ve been taking my free marketing course you know that one of my primary techniques is to create product specific bonuses for the affiliate products I market. Those product specific bonuses I talk about are essentially mini info products in their own right.
If the mini info product bonus you create is done right then it can often turn into a sellable product on it’s own. Here’s how I’ve been doing it …
You create a bonus mini eBook for a product you’re marketing as described in my course. The eBook, which can be as little as 15 pages, is targeted to helping people get more out of the product you’re marketing. Some of the people arriving at your site already have the product, but since your bonus eBook looks so good they wish they had bought the product from you.
Next thing you know people are asking if they can simply buy it from you. So you slap a small $29 price tag on it and then expand it a little to maybe 30 pages. Now all of a sudden you’re not only selling the original affiliate product, but for existing owners you’re now selling them a mini product like an add-on.
If it picks up steam you continue to expand the mini info product and up the price until you have a full fledged info product ready for clickbank.
The beauty of this model is that you don’t have to go crazy developing an info product until you’ve first tested the waters with a simple 15 page mini bonus. Only after you begin making affiliate sales and people ask to buy the guide do you then put the effort into turning it into a full on info product … and your affiliate sales you get from giving it away as a bonus in the beginning will actually fund your efforts to create the full on product.
That’s how you bootstrap yourself into an info product of your own and start making crazy big money.
I have followed the exact model I just described many times now. I have recently repeated this model just in the past 3 months with a new product which now makes about $350/day via paypal sales. I expect it to triple or more once I move the product to clickbank, which I’m in the process of doing now.
So how does Eben Pagan’s Guru Mastermind course fit into this?
Well it was Ebens previous free videos that inspired me to push the info product creation and the success his free material has brought me is precisely why I’ve decided to take the plunge and shell out the money for his 1 year course. I’m so confident that it will literally explode my online business that for me it’s a no brainer.
I already use Portal Feeder to drive all the traffic I could possible imagine to any web site I want, the only piece left in order to get from $1000 days to some serious uber guru money is creating top notch info products right?
Topics: Internet Marketing Gurus, Product Reviews, eben pagan | 8 Comments »
The Secret Behind Portal Feeder
By Todd | April 27, 2009
You’ve heard me talk about the Kahuna team in the past but what I’m going to tell you today is something I’ve never talked about before and that is the secret behind Portal Feeder. And why haven’t I talked about Portal Feeder before? The truth is most internet marketers are simply not ready for it.
Portal Feeder is absolutely the most powerful and efficient set of money making tools and training on the web bar none! The problem is that it’s not for newbies. If you’re new to affiliate marketing and are still trying to figure out what an affiliate link is or have never made a clickbank sale (or any affiliate sale) then this is probably not the place for you.
If however you are at that stage where you’re making a few hundred dollars a month then this is exactly where you need to be if you want to take your marketing profits to the big leagues and really make a serious living at this.
If you are a newbie and are pretty dedicated to your new found trade then you can more than likely make it work for you as well. In fact the only reason I single out newbies is because this is a serious tool for those who know what they want … not for tire kickers just thinking about it but not doing anything.
OK, with that out of the way let’s get down to business.
Portal Feeder is the big brother of Traffic Kahuna and PPC Kahuna. In fact when you join Portal Feeder what you’re getting is access to ALL of the Kahuna trainging and tools and I PROMIS you, you will never need anything else but these tools and training to make a killing online.
You know you need a lot of traffic for your pages if you’re going to make sales. How do you do that?
You need massive incoming links. You need lots of Web 2.0 real estate like squidoo pages, hub pages, blogs etc … You need lot’s of social bookmakring, you need other blogs posting with links back to your site etc …
But how they heck do these big time marketers manage to do all that? There’s only so much time in a day right?
OK, now imagine you have nearly 9000 blogs you can post blog posts to with back links back to your site. Image you have professional article spinner tools that let you take one article and turn it into a hundred truely unique (and readable) articles that you can now drip out to you network of blogs scattered all over the web.
Imagine you had a tool where you could create multiple profiles and then automate the social bookmarking of your web real estate scattered all over the web from multiple accounts.
Imagine you can use a single desktop tool to manage multiple blogs and other real estate all from one location.
Imagine you had some of the worlds top internet marketers constantly spilling the beans on how they do things in their continuous training sessions and then give you the tools to actually do it for yourself.
Portal Feeder is how the mega marketers do what they do. They have the tools to build large networks of websites, blogs and web 2.0 pages all driving massive traffic to their property.
With Portal Feeder there are simply too many tools to describe here but trust me when I tell you that everything you need is right here and the training n how to use is and the ongoing support is second to none.
Now I have to be honest, Portal Feeder isn’t cheap. At $300/month it’s a tool only for the serious marketers out there. But if you’re already pulling even a couple hundred amonth then there is absolutlely no doubt in my mind that the Portal Feeder tools will turn your tiny few hundred dollars into some serious quite your job kind of money.
The question of whether it will pay for itself or not is entirely on your shoulders because all you have to do is use the tools and you will be so far ahead of your competitors it you’ll feel sorry for them.
I’ve been bragging about Traffic Kahuna for about a year now and a month ago the Portal Feeder doors finally opened again so I took the plunge and it was the best decision I’ve ever made. I knew it would be but given that the doors only open once (maybe twice) a year it’s not so easy to get in, especially since the turn over rate is almost nonexistent.
It’s a pretty exclusive club to say the least, but if you think you’re ready for the big leagues and you’re actually going to use the tools then now is the time to jump on this or you could be out in the cold for another year.
Topics: Product Reviews, Productivity, SEO, Social Bookmarking, affiliate marketing, web traffic | 6 Comments »
Google Adwords, Price, Position and Quality Score
By Todd | March 22, 2009
Ever wonder how Google Adwords determines your CPC price, the position you get and how the quality score figures into it all at the end of the day? This short video from Google’s chief economist Hal Varian describes the process in detail with as much clarity as you’re going to find anywhere. It’s a graet video that anyone using or considering Adwords needs to watch.
This video was brought to my attention from a comment on my “Help Me Help You with the New Weekly Poll” post left by Neil. Thanks Neil! I’m sure many people will come away with a better understanding from this video.
What do you think of the video?
Know of any others that would compliment this video?
Leave a comment below.
Topics: Adwords PPC | 2 Comments »
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